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Godrej Interio

Godrej Interio dives into the eCommerce world

Godrej Interio – India’s largest furniture brand is a business unit of Godrej & Boyce Mfg.Co.Ltd. The company offers a multifarious home and office furniture, along with solutions for laboratories, hospitals, schools & others. It has 50 exclusive showrooms in 18 cities & about 800 dealer outlets.

Challenge

  • Previously the website was static and lacked many functional features
  • Ability to launch a highly functional and customizable eCommerce site to showcase different furniture offerings on the web to keep up with the competition
  • Lower customer engagement as UI & UX was unappealing
  • Provide complete flexibility and seamless online shopping experience to customers for ordering furniture online
  • Incorporation of Inventory availability check and Pin code availability

Solution

  • Secured, pure headless and fully responsive site was implemented using Node.js & React Framework
  • More refined and customer friendly product categorization for ease to navigate in minimum clicks
  • Enhanced search features to let customer search for their desired products and apply filters and different sort options
  • Enriched products content and dedicated landing pages for turn-key projects like modular kitchens and ways to choose.
  • Ease of customer registration and login on the website. Login with Social id’s like Facebook and Google
  • New website is equipped with multiple payments options like pay using Credit card, Net banking, EMI or Wallets
  • Best practices used for SEO friendly URL’s and content to attract organic search traffic
  • Near real time online stock availability and access to Godrej Interio store outlets inventory.
  • Interactive store locator feature to locate near-by Godrej Interio stores
  • Solveda revamped the Godrej Interio’s website to an E-commerce website using HCL Commerce V9 platform and leveraged its potential by integrating IBM Sterling Order Management System into HCL Commerce

Results

lightning

Lightning Fast Site

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Enhanced Customer Experience

increase

Increase in Revenue

Platform