Fourseven partners with Solveda for a website overhaul
Fourseven is an innovative jewellery brand which offers distinct high-quality contemporary jewellery for women, men & children. The brand subscribes to best in class materials and international purity standards for its products which are conceptualized, designed, and handcrafted in India. The company has a reach of over 1000+ cities & towns in India and has a presence in 6 other countries.
Challenge
- Fourseven was facing issues with overall website performance
- Fourseven required SEO optimization for better visibility & reach
- These issues were leading to unpleasant customer experience
- The cloud performance of the eCommerce platform was not impressive
- The website had lower current customer base & repeat customer
Solution
- To begin with Solveda did an audit of the site and recommended few optimizations for SEO and customer experience such as meta tags, content on page etc
- Solveda analysed performance issues such as page load time, slow page response etc and took measures to fix performance like implement Advance JS bundling, optimization of images etc
- Provided support for better Cloud performance with Magento Commerce Cloud implementation
- Suggested enhanced UI/UX on the site for a better customer experience
- Analysed ways and means to increase customer base and target repeat customers using basic marketing automation were also implemented