eCommerce Email Automation
Founded as Action Envelope in 1972, this Long Island based eRetailer has grown into Envelopes.com , a leading internet business touching millions.
Challenge
- Various website communications are not centralised.
- Lack of lead conversion due to unengaged customers.
- Running an email campaign was a manual process hence very tedious to run personalized email which results in less conversion and customer engagement.
Results
Improved Customer Engagement
Increase in Revenue
Personalised Email Campaigns
Solution
- All website communications from Registration, Orders, Contact Us, are now fully automated via the centralised Email solutions.
- Complex customer segmentation rules now allow targeted Emails and promotions to be directed to specific groups of customers.
Platform
What the client says…
“Our original Email solution was a manual process involving many steps and resources. Solveda automated the entire Email processing so that new customers, new orders, abandoned cart and other Email communication is managed centrally and automatically. The enhanced segmentation capabilities allow us to specifically target our audience with focused promotions–all leading to increased traffic, conversions and revenue.”
Seth Newman,President
