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American Swan

American Swan sees significant rise in top line with streamlining Order Management System

American Swan, a premium global online Fashion & Lifestyle brand, offers preppy fashion in the range of authentic smart Casuals to people who seek an Aspirational, Glamorous yet restrained lifestyle. The brand combines classic, iconic ‘Americana’ style with a quintessential European Fashion: its refinement, tailoring and sensibility. The brand is owned by The American Swan Lifestyle Company (TASLC), a dynamic fashion & apparel-led lifestyle company.


  • Solveda came in with the expertise in OfBiz implementations and went to work to meet the first challenge i.e., to Improve the order management process.
  • The order management process was a multi-step and a multi system process which allowed for delays in processing an order. The delay was hitting American Swan’s bottom line as a limited number of orders could be processed in a day.
  • American Swan also listed its products in marketplaces. To manage the order flow it signed up with Unicommerce. This introduced another system to the order management process thus affecting the efficiency.
  • The collation of data became a road block in taking strategic decisions and future planning.


  • Efficiency of the order management was the first challenge for the OfBiz team in Solveda. The OfBiz team spent time in understanding the roadblocks and identified areas for improvement in the system. A solution was then proposed for simplification of steps around order processing in virtual fulfillment centers.
  • CTo simplify processing of orders from marketplaces via Unicommerce, Solveda OfBiz team integrated Unicommerce with OfBiz Order Management System (OMS). One team could now manage all orders in OfBiz OMS irrespective of source of the order.
  • Solveda also resolved the technical challenges of the reporting structure which lead to successful generation of business reports on time.


Faster Order Processing

Unicommerce Integration


Efficienct Order Management